There’s a lot to celebrate in recent stats about women-owned businesses. Since 2007, women-owned businesses have grown a whopping 68%! Compared to only 47% for all businesses.
On job creation: American Express Open reported in its 2015 State of Women Owned Businesses that WOB are the only “bright spot in recent years”. We’ve added about 340,000 jobs since 2007. Employment among men-owned businesses has dropped.
Happy dance! Go women, right? Here’s the not-so-fast part…
Most women biz owners aren’t earning their value—not by a long shot.
According to The Institute of Women’s Policy Research’s Jessica Milli, “…women-owned businesses make only about 25 cents for every dollar their male counterparts earn.”
If creating marketing content has felt like a chore, a time-suck, or a massive mystery, you may have given up on content entirely. But the truth is: content is key to attracting ideal clients and growing your business. So don’t give up!
Schedule a free 30-minute Clarity Call with me. Together, we’ll uncover your next best marketing actions. That way you can fill your business with clients you love. Click the button below to set up your Clarity Call.